Here’s How We Help Our Clients Manage Their Creative Businesses by Paco de Leon

A Christmas Carol tells the story of Ebenezer Scrooge’s redemption. Our main character, Scrooge, starts as a cranky old man who hoards his wealth, treats his employees like garbage, and bums people out with his bad vibes and lack of generosity. Throughout the story, we bear witness to Scrooge’s transformation. He is visited by the ghosts of Christmas past, present, and what is yet to come. These spirit guides help Scrooge slowly gain clarity on who he has been and wants to become.

Through these visions, Scrooge recognizes the error of his ways, and by the end, old Ebenezer finds the willingness to change. If you haven’t read Charles Dickens's novella, I’m sure you’ve seen some version of it. Some old 90’s sitcoms have used this same framework to help the hero of a story emerge on the other side a better, more aware version of themselves.

Weirdly, the work we do at Hell Yeah Bookkeeping is a bit like this story. Thankfully, our clients aren’t cranky old misers. Instead, they tend to be insightful, creative business owners. And they need our help to become better, more aware captains of their company. In perfect conditions, we take our clients through a similar, but less dire, Scoorge-like journey where the ghost of business-past, business-present, and business-future all help our heroes have clarity and inspire a change to be better business owners.

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What My Clients Taught Me About Pricing and Building a Sustainable Business by Paco de Leon

Here are all the lessons I’ve learned from all the business owners with whom I’ve had the pleasure of working. They helped me build my sustainable business first by being paying customers, but I’ve also had the unique viewpoint of watching them grow their businesses from the inside out. Watching and playing a tiny, supporting role in other people’s success has been really fun.

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What Is In Store For 2024? My Predictions and Outlook On Creative Businesses In the New Year by Paco de Leon

Here are my predictions for what’s in store in 2024 and what that means for creative businesses. They’re a result of reflecting on the last year, observing larger trends and chatting with folks across various creative industries, from creators who make money on social media to to small business owners, artists, and folks in the podcasting industry. A lot of this may be anecdotal, but some of these patterns are worth paying attention to. Let’s dig in.

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